Guides
Practical, specific guides for auto body and collision shops who want more calls and booked jobs.
Hiring a marketing agency for a body shop, or doing it yourself
What marketing help costs a collision shop, the red flags, what to keep in house, the questions to ask, and why a trial beats a twelve month contract.
2026-09-03
The collision shop slow season: a month by month marketing plan
Why body shop volume swings, what to run in the slow months, hail and winter surges, and how to build customer-pay work that does not depend on claims.
2026-08-27
Estimates and pricing for body shops: what to publish and what to hold
How to present collision prices, photo estimates, good-better-best on cosmetic work, deposits, and why DRP and customer-pay pricing need different marketing.
2026-08-20
Missed calls, cycle time updates and the follow-up a body shop needs
What an unanswered call costs a collision shop, text-back setup, the Tuesday and Friday update, and coordinating the rental return with delivery.
2026-08-13
The seven things a collision shop website has to do
Website essentials for auto body shops: the photo estimate request, carrier and certification proof, service pages, speed, tap-to-call and what to cut.
2026-08-06
How to show up when a driver asks ChatGPT for a body shop
What AI answer engines read before naming a collision shop, the page structure they quote, and the profile and review signals that get you into the list.
2026-07-30
Facebook and Instagram ads for body shops: sell the cash work
Meta creative, offers and budgets for a collision shop, built around PDR, bumper repair and cosmetic jobs rather than wrecks nobody plans for.
2026-07-23
Google Ads for auto body shops: budgets, campaigns and what wastes money
Realistic clicks, calls and cost per repair for a collision shop on Google Ads, the campaigns worth running, the negatives list, and when not to run ads.
2026-07-16
Google Business Profile setup for auto body and collision shops
Categories, services, photos, hours, Q and A and posts for a collision shop profile, plus the certification and carrier details most shops leave out.
2026-07-09
How collision shops get reviews at delivery instead of chasing them later
The handover ask that works in a body shop, the exact text to send, DRP and customer-pay differences, and the review velocity that holds a map pack spot.
2026-07-02
Try any marketing service free for 14 days.
Pick anything we do. We run it for your auto body shop for two full weeks at no cost, then you decide. No card, no contract, nothing to cancel.
- Google Ads management
- Meta (Facebook and Instagram) ads
- AI search optimization (show up in ChatGPT, Perplexity, Google AI)
- Local SEO and Google Business Profile
- Website design and rebuilds
- Social media management
- Review generation and reputation
- Missed-call text-back and lead follow-up
- Email and SMS campaigns
- Bookkeeping and monthly financials
- Cold-call appointment setting
- Marketing analytics and reporting
Or tell us what you want to try and we will text you back.